Mortgage Introducer
Reaching 15,000+ mortgage professionals daily.
About Us
Traffic & Audience
Editorial Calendar
Digital Solutions
Print Solutions
Other Innovative Solutions
About us
Mortgage Introducer (MI) has developed a reputation for offering insight on important issues and trends that affect the mortgage industry. Through our digital and event coverage, our audience receives the benefit of the most comprehensive coverage in the industry.
MI also provides industry insights and data you cannot find anywhere else with its range of special reports and rankings.
Mortgage Introducer marketing solutions:
■ Website
■ Newsletters
■ Lead Generation
■ Content
■ Video
■ Podcasts
■ Awards
■ Events
15,000
Publisher Accolades
Email Opt-Ins
17.50%
open rate
Get in Touch
Features Calendar
Traffic & Audience
Audience Extension
MI connects mortgage and finance professionals, service providers and other industry players.
Increase your brand awareness by placing your brand directly in front of a large audience in a cost-effective manner.
Channel Sponsorships
Are you looking to place advertising around relevant content while establishing thought leadership to a targeted audience? If so, our channel sponsorships are a great fit.
£3,250/month (minimum 3 month commitment)
Key AI
KEY AI is Mortgage Introducer's data-driven digital marketing platform that drives your target audience segments to engage with your product or service through targeted marketing campaigns.
Interactive Digital Content is an opportunity to showcase your organisation’s expertise through various thought leadership packages. These turnkey packages all include promotional programs to reach dedicated audiences through email, social media and audience extension.
Digital Solutions
Other Innovative Solutions
Australia - Canada - NZ - Philippines - UK - USA
www.keymedia.com
Magazine
Why audience extension?
Statistics have shown that users need to see your digital message 17-20 times per month for the highest rate of conversion.
Therefore, MI now offers partners the ability to continue to market to our users as they travel to other brand-safe sites.
Add audience extension to your Mortgage Introducer campaign and experience higher, qualified traffic and increased conversion.
£35 CPM
How it works?
02
Continue to reach user with digital ads after they leave MI site, and travel to other brand-safe sites, building frequency.
13 February
Leader Profile/ Big Interview
This is a unique opportunity to position your CEO as the ultimate industry thought leader in an in-depth exclusive interview about industry challenges and trends.
£5,775 (add video for another £2,625)
Interactive Digital Content
Click to learn more
Whitepaper Campaigns
We can amplify your content – whether it’s a white paper, special report or opinion piece – through distribution to our subscriber database
Webinars
Drive your message home to an engaged target audience in your unique 45-minute live presentation, then go in-depth with a 15-minute Q&A session
Events
Sponsored executive roundtable/think tanks focused around sponsors topic of choice
Get in Touch
34,132
users
57,140
sessions
55,000
Monthly Online Users
19.49%
open rate
64,200
monthly unique users (+43% YoY)
17,500
Followers
Magazine
MPA magazine reaches thousands of mortgage and finance professionals.
Learn more
Website
MPAmag.com is the leading online resource for mortgage and finance professionals.
Learn more
01
User visits MI website.
03
User is driven to your site or conversion page.
Go-live
Click to learn more
Booking Deadline (with video)
Booking Deadline (without video)
February
7 December
4 January
Deadlines
*Prices are exclusive of any applicable taxes.
Price per month (minimum 6-month commitment)
$7,000
Click to learn more
Channel sponsorships include:
■ Adverts on channel newsletter each week
■ Ads on the website section
■ Retargeting of the section/channel readers
■ Article featuring your company
■ Sponsored post in channel newsletter
Available channel sponsorships:
■ Buy-to-Let
■ Bridging
■ Specialist Finance
■ Technology
■ Later Life Lending
■ First Time Buyers
■ Residential
■ Second Charge
■ Adverse Credit
■ Conveyancing & Legal
Click to learn more
Brokers
Lenders
Aggregators
Brokerage Heads
Principals
Directors
Interests/Content Affinity
Interests/ Content Affinity
Mortgage Networks & Clubs
Later Life Lending & Equity Release
Green Mortgages
Technology
Sustainability
Brand Boost
Content Boost
Content Boost with Leads
Leverage content to reach prospects in-market for your products or services by nurturing them toward engagement with your brand. The end result is marketing-qualified leads delivered through an interactive dashboard in real-time to track campaign success and engagement.
Boost your content marketing and thought leadership with targeted campaigns that position your content in front of your ideal customers across multiple channels to drive qualified traffic to your content assets. Get advanced insight to engagement, including at the company level.
Amplify your advertising with targeted display campaigns that reach & nurture your target audience segments wherever they are browsing the web through social media & display advertising.
Mortgage Introducer's
Content Boost with Leads
Content Boost
Brand Boost
Click to learn more
Brand Boost
Learn more
Content Boost
Learn more
Content Boost with Leads
Learn more
Leader Profile/Big Interview
Leader Profile/Big Interview
Learn more
Sector Focus
Sector Focus
Learn more
Roundtable
Roundtable
Learn more
Exclusive Feature
Exclusive Feature
Learn more
Hover and click to learn more
Traffic & Audience
49%
readers earn an annual income of $75,000-$150,000
73%
readers have an annual loan settlement volume of $10m-$60
9,633
hard copy distribution
Distribution by location
79%
believe MPA helps them improve the way they run their business
91%
agree MPA is the leading business magazine for the mortgage and finance industry
71%
are mortgage brokers, brokerage heads, MDs and principals
1/2
2/2
2/4
Annual loan settlement volume
1/4
What do brokers want from aggregators?
4/4
3/4
16 January
9 November
7 December
January
Website
2/3
Homepage
1/3
Display & e-Newsletter
Website
The mortgage & finance industry's first, and its most trusted, online source of news, opinion and analysis.
Learn more
e-Newsletter
The leading e-newsletter for mortgage and finance professionals.
Learn more
Hover over each ad position for more information.
The mortgage & finance industry's first, and its most trusted, online source of news, opinion and analysis
Billboard (Pos 1)
970x250, 300x250
50%
Position
Size
SOV
Native aricle
3/3
Mobile
Business Update
Business Update
Learn more
Big Deal
Big Deal
Learn more
See Publisher Accolades
Print Solutions
Read more
Read more
Read more
Display & e-Newsletter
Click to learn more
Magazine
Mi proin sed libero enim sed faucibus turpis in eu, arcu vitae elementum curabitur vitae nunc.
Hover over each ad position for more information.
Double page spread
Outside back cover
Inside front cover
Full page
Half page (horizontal)
Half page (vertical)
Double page spread
Position
Size
Trim (w) 420mm x (h) 268mm
Type 10mm in from all sides
Bleed 5mm on all sides
Print solutions
Impact advertising
Mi proin sed libero enim sed faucibus turpis in eu, arcu vitae elementum curabitur vitae nunc.
Hover over each ad position for more information.
Print solutions
Loose inserts
Belly wrap
Belly wrap pro
Magazine
Lorem ipsum dolor sit amet.
Learn more
Impact advertising
Lorem ipsum dolor sit amet.
Learn more
Position yourself alongside other thought leaders in an editorial feature that takes an in-depth look at a sector within your industry (two or more companies will be featured in this article).
£3,675
Sector Focus
Interactive Digital Content
This is an exclusive opportunity to position your company as the leading industry thought leader in an editorial feature that takes an in-depth look at a particular sector within your industry. This article will only include the opinion of one industry expert.
Exclusive Feature
Interactive Digital Content
This is a unique opportunity to position yourself as an industry thought leader by hosting a live roundtable with several decision-makers in an exclusive fine-dining venue, with extensive post-event coverage.
£5,575 (Virtual) £9,975 (In-person)
Roundtable
Interactive Digital Content
The Big Deal is an opportunity to spotlight a unique scenario that you were able to solve for a customer/partner.
£3,415
Big Deal
Interactive Digital Content
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin porttitor ultricies elit et rutrum. Curabitur bibendum lacinia purus non dictum. Ut ac ultrices ligula, sit amet finibus metus.
Business Update
Interactive Digital Content
Full page
Position
Size
Trim (w) 210mm x (h) 268mm
Type 10mm in from all sides
Bleed 5mm on all sides
Outside back cover
Position
Size
Trim (w) 210mm x (h) 268mm
Type 10mm in from all sides
Bleed 5mm on all sides
Half page horizontal
Position
Size
Trim (w) 186mm x (h) 119.5mm
No bleed
Inside front cover
Position
Size
Trim (w) 210mm x (h) 268mm
Type 10mm in from all sides
Bleed 5mm on all sides
Half page vertical
Position
Size
Trim (w) 101mm x (h) 268mm
Type 10mm in from all sides
Bleed 5mm on all sides
Belly wrap
Position
Belly wrap pro
Position
Loose inserts
Position
*Rate does not include print or delivery.
Interactive Digital Content
Medium rectangle
Position
Size
SOV
300x250
100%
Half page (pos 1)
Position
Size
SOV
300x600, 300x250
100%
Fluid wallpapers skin
Position
Size
SOV
1024+
100%
Overlay
Position
Size
SOV
640x480, 300x250
100%
Billboard (pos 2)
Position
Size
SOV
970x250, 300x250
50%
Catfish
Position
Size
SOV
970x90,300x50
50%
Native article
Position
Medium rectangle
Position
Size
SOV
300x250
100%
Catfish
Position
Size
SOV
300x50
50%
E-Newsletter
Our newsletter is sent daily (Monday - Friday) to over
14,000 subscribers. The newsletter features content
from top brokers, lending executives, marketing &
technology, industry updates, and more!
Hover over each ad position for more information.
Display & e-Newsletter
EDM
Position
Newsletter Native banner
Position
Size
Clickthrough URL Headline
Introduction
338x225 image
45 characters including spaces, approximately 8 words depending on word length
110 character including spaces, approximately 20 words
Newsletter Advert
Position
Size
560x250
9.4%
0.5%
6%
21%
39%
1%
23%
4.49
Accurate and on-time commission payments
4.35
Quality of lending panel
4.13
Communication with brokers
4.19
Compliance support
4.15
BDM support
1= not important; 5 = extremely important
12%
< $10m
26%
$10m-$20m
35%
$20m-$40m
14%
$40m-$60m
13%
$60m+
Readers by job title
2%
Others
13%
Lenders
33%
Brokerage heads, principals , directors
52%
Brokers and loan writers
Number of years a broker
22%
>15 years
25%
6-15 years
26%
3-5 years
27%
<2 years
Readers by job title
2%
Others – aggregators, valuers & insurers
12%
Financial Sector – legal firms, accountants, financial planners
15%
Lenders – Banks, non banks, mortgage managers, senior management
27%
Brokers – Industry graduates, loan writers
44%
Industry leaders – top performers, principals, company MDs, brokerage head
Website
86,010
monthly page views
Readership frequency
4%
Other
11%
Once permonth
38%
Once perweek
26%
Twice per week
21%
3+ times perweek
2/2
Readers by job title
2%
Others – aggregators, valuers & insurers
12%
Financial Sector – legal firms, accountants, financial planners
15%
Misc. (BDM, Lender, Marketing, Technology, etc.)
20%
Executive (C-Suite)
65%
Broker
1/2
Traffic & Audience
Source: Touchstone Market Research 2017
57,140
sessions
2 min
and 40 seconds, average time on site
55,576
monthly unique users
Source: Google Analytics Monthly Average 2021
MPA 23.01
March
April
MPA 23.02
May
June
MPA 23.03
July
MPA 23.04
August
September
MPA 23.05
October
November
MPA 23.06
December
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Feature 6
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Feature 5
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Feature 4
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Feature 3
■ Cyber insurance
■ Flood
IBTV Episode
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■ Cyber
Executive Insights
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Feature 6
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Feature 5
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Feature 4
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Feature 3
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Feature 2
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■ Diversity in the Workplace
Executive Insights Roundtable
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Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Green Mortgage Supplement
Print
■ Lorem ipsum 2
■ Mortgage Introducer Awards
Event
■ Lorem ipsum 2
■ Buy-to-let
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
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■ Lorem ipsum 1
Feature 3
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■ First Time Buyers
Sector Focus
■ Lorem ipsum 2
■ Protection / GI
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
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■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Later Life Lending
Sector Focus
■ Lorem ipsum 2
■ Technology
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 2
■ Lorem ipsum 2
■ Bridging Finance
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Adverse Credit
Sector Focus
■ Lorem ipsum 2
■ Second charge
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Specialist Lending Supplement
Print
■ Lorem ipsum 2
■ Scottish Mortgage Awards & Summits
Event
■ Lorem ipsum 2
■ Green Mortgages
Sector Focus
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Women in Finance
Event
■ Women in Finance
■ Buy-to-let
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 2
■ Lorem ipsum 2
■ Specilaist Lending
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Later Life Supplement
Print
■ Later Life Lending
■ Bridging Finance
Executive Insights Roundtable
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 6
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 5
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 4
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 3
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 2
■ Lorem ipsum 2
■ Lorem ipsum 1
Feature 1
13 March
4 January
1 February
10 April
1 February
1 March
8 May
1 March
29 March
5 June
29 March
26 April
3 July
26 April
24 May
23 August
24 May
21 June
28 August
21 June
19 July
25 September
19 July
16 August
23 October
16 August
13 September
6 December
13 September
11 October
Key Audience Segments
Website
Social Media
Email
Email
Website
Social Media
Audience
Demographic
Audience
Demographic
January
February
March
April
May
June
July
August
September
October
November
December
January
February
March
April
May
June
July
August
September
October
November
December
What’s Included
Available Channels
What’s Included
Available Channels
Key Research & Insights
Multimedia
Content Marketing
Gain access to reader feedback and insights.
Read more
2-3 minute multi-media piece distributed to the e-newsletter database.
Read more
Sponsored content written by our journalists and delivered to our total readership.
Read more
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
£95 CPM
£80 CPM
Contact us to learn about rates
£95 CPM
Contact us to learn about rates
£160 CPM
Contact us to learn about rates
Contact us to learn about rates
£80 CPM
£115 CPM
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Contact us to learn about rates
Tap on each ad position for more information.
Titles/Function
Interests/ Content Affinity
Tap each ad position for more information.
Multimedia
Build trust and credibility by showing your knowledge and expertise via video
Learn more
Lead Generation
Generate sales leads, spread expertise and build your brand image
Learn more
Multimedia
For companies or individuals who are looking
to create thought leadership outside of written
content, we have great video and audio options
to connect with our audience
Hover over each ad position for more information.
2/2
Podcast
1/2
TV
Display & e-Newsletter
£4,000
TV
Build trust and credibility by showing your knowledge and expertise via video
£2,500
Sponsor a podcast series or share your expertise in a recorded discussion
Podcast
Lead Generation
Generate sales leads, spread expertise and build your brand image
Hover over each ad position for more information.
2/2
Webinar
1/2
Whitepaper
Display & e-Newsletter
Starts at £55 per lead
Generate sales leads, spread expertise and build your brand image
Whitepaper
£5,500
Educate a highly targeted audience, develop trust in your brand, and generate top of funnel sales leads
Webinar
Learn more
Build trust and credibility by showing your knowledge and expertise via video
Multimedia
Learn more
Generate sales leads, spread expertise and build your brand image
Lead Generation
2/2
Podcast
1/2
TV
Tap on each ad position for more information.
Build trust and credibility by showing your knowledge and expertise via video
Multimedia
Display & e-Newsletter
£4,000
Build trust and credibility by showing your knowledge and expertise via video
TV
£2,500
Sponsor a podcast series or share your expertise in a recorded discussion
Podcast
2/2
Webinar
1/2
Whitepaper
Tap on each ad position for more information.
Generate sales leads, spread expertise and build your brand image
Lead Generation
Display & e-Newsletter
Starts at £55 per lead
Generate sales leads, spread expertise and build your brand image
Whitepaper
£5,500
Educate a highly targeted audience, develop trust in your brand, and generate top of funnel sales leads
Webinar
Residential
Recruitment
Buy-to-Let
Commercial & Development
Specialist Lending
Website
Magazine
Events
17.50%
open rate
18,306
subscribers
Magazine
17.50%
open rate
700
Attendees
Events
£3,500 per week
Arch
Position
Size
SOV
970x250, 300x250
50%
Contact us to learn about rates
Billboard (Pos 1)
Position
Size
SOV
970x250, 300x250
50%
Position
£100 CPM
Large Banner
Position
Size
SOV
300x600
100%
Overlay
Position
Size
SOV
300x250
100%
£160 CPM
Gatefold
£1,000 per week
Display Banner
Position
560x250
Position
Size
Article
Position
Size
Clickthrough URL Headline
Introduction
338x225 image
45 characters including spaces, approximately 8 words depending on word length
110 character including spaces, approximately 20 words
£1,100
Position
Sponsored Post
Position
Size
Clickthrough URL Headline
Introduction
338x225 image
45 characters including spaces, approximately 8 words depending on word length
110 character including spaces, approximately 20 words
£1,000 per week
Position
Front Cover
Outside back cover
Events
17.50%
open rate
15,000
Email Opt-Ins
Events
£100 CPM
Large Banner
300x600
100%
Position
Size
SOV
£3,500 per week
Arch
300x250
100%
Position
£1,000 per week
Display Banner
Position
970x250, 300x250
50%
£1,100
Article
Position
970x250, 300x250
50%
£1,000 per week
Sponsored Post
Position
970x250, 300x250
50%
Technology
Later Life Lending & Equity Release
Mortgage Networks & Clubs
Green Mortgages
Key Engage
Key Engage puts your marketing in front of your target accounts, prioritizing your key prospects and allocating your resources to reaching, nurturing and converting the accounts you want to win. Contact us for more details.
Account Based Leads (ABM)
Account Based Leads (ABM)
Learn more
Leads
Leads
Learn more
Display
Display
Learn more
Deliver high quality targeted leads minimum of 50, from either your ABM list or with direction of your ideal customer profile.
Account Based Leads (ABM)
Deliver high quality targeted leads minimum of 50 with direction of your ideal customer profile.
Leads
ABM targeting display advertising, minimum 50k impressions per month for 3-month commitment
Display
Key Engage
Key Engage puts your marketing in front of your target accounts, prioritizing your key prospects and allocating your resources to reaching, nurturing and converting the accounts you want to win. Contact us for more details.
Account Based Leads (ABM)
Leads
Display
Deliver high quality targeted leads minimum of 50, from either your ABM list or with direction of your ideal customer profile.
Account Based Leads (ABM)
Deliver high quality targeted leads minimum of 50 with direction of your ideal customer profile.
Leads
ABM targeting display advertising, minimum 50k impressions per month for 3-month commitment
Display
